Is WWE Using AI Booking for the Women’s Division? Because Nothing About This Makes Sense
At this point, I’m genuinely starting to wonder if Triple H is letting an AI book WWE’s women’s division, because the current championship picture feels completely disconnected from reality.
Coming out of WrestleMania season, the women’s division had incredible momentum. The roster was loaded with star power, fan interest was high, and WWE seemed positioned to elevate women’s wrestling to another level. Yet somehow, just weeks away from Clash in Italy, both Women’s Champions feel like they have little to no meaningful direction.
That’s a major problem.
On RAW, Liv Morgan should be one of the biggest stars in the entire company right now. She has the charisma, the connection with the audience, and the confidence of a true champion. Fans have invested in her journey, and her rise to the top felt earned. Instead of being presented as the centerpiece of the division, however, her championship reign often feels trapped inside endless Judgment Day drama.
Rather than focusing on Liv as a dominant champion with compelling challengers, WWE continues to position her as a supporting character in a larger faction storyline. The result is a title reign that feels secondary when it should feel essential. A Women’s Champion should be driving the division, not getting lost in someone else’s narrative.
Meanwhile, over on SmackDown, the situation isn’t much better.
Rhea Ripley remains one of WWE’s most popular and marketable stars. Her presence alone makes her feel like a main-event attraction. Yet instead of being locked into a heated championship rivalry that captures fans’ attention, she’s currently involved in a team-up with CharAlexa. While entertaining on its own, it does little to establish a clear direction for the women’s championship scene.
Champions are supposed to elevate their titles. They should be creating anticipation, generating excitement, and giving fans a reason to tune in every week. Right now, neither championship feels like the central focus of its respective brand.
What makes this situation even more frustrating is that WWE has no shortage of talent.
The women’s roster is arguably one of the deepest in professional wrestling. There are established stars, rising prospects, experienced veterans, and numerous fresh matchup possibilities waiting to happen. The ingredients for compelling championship programs are all there. The problem isn’t the talent—it’s the lack of creative focus.
Fans don’t want champions who feel like background characters. They want rivalries with stakes. They want stories that make championships feel valuable. They want contenders who are built up as legitimate threats rather than placeholders.
With Clash in Italy approaching, WWE still has time to course-correct. But the window is closing quickly.
The women’s division deserves meaningful storytelling, and the fans deserve championship feuds that feel important. Liv Morgan and Rhea Ripley are more than capable of carrying their divisions. WWE simply needs to give them the spotlight, the rivalries, and the creative direction worthy of champions.
Because right now, one of the most talented women’s rosters in wrestling feels stuck in neutral—and that’s a massive missed opportunity.
